The Coach's Fatal Mistake? Taking On Wilcox and an Infallible Executive Tier

Itbecame clear Ruben Amorim could survive a loss to lower-league opposition. Survive an important continental showpiece versus one of the worst Tottenham teams for many years. He withstood home defeats to West Ham and Wolves, a lowly league position, an unwavering system, squandering some of the club’s best homegrown talent, a poor winning percentage, calling his team the poorest the club has ever seen. Yet, there existed one adversary with whom the Portuguese coach was not permitted to engage. If you challenge the sporting director, you had better succeed.

Regrettably, like many a top-flight defender in Blackburn’s championship campaign, the coach came at Jason Wilcox and appears to have missed. Even the most casual observer will notice the paradoxical situation: a coach who frequently berated his squad for failing in individual battles crumbling when confronted by the white heat and formidable presence of a England's top division's most intimidating sporting directors.

And frankly, this whole bruising episode seems to paint Jason Wilcox in a whole new light. Perhaps it might have been easy, given his brief stint of experience with the Saints, to regard Jason Wilcox as little more than a functionary within the club's structure: a man who owed his position as much to his close relationship with his former boss Omar Berrada as any verifiable talent. How wrong everyone was. By masterfully outsmarting the club's celebrated manager, just as he bested the unfortunate a previous executive earlier, he has proved himself to be among football's true generals: a tactical intellect of which United’s mid-table rivals are now rightly wary.

The Tactical Conflict Regarding Formation & Philosophy

To illustrate, it was Jason Wilcox who being involved in the hierarchy that appointed the 3-4-3 fundamentalist the coach originally, was instrumental in attempting to convince Amorim to ditch his favored 3-4-3. Unsurprisingly, these entreaties met a certain resistance. However, these judgements hold greater authority when delivered from the mouth of a man the impeccable soccer background of Jason Wilcox, holder of three England caps and a contributor to a title-winning side decades past.

Perhaps in time Jason Wilcox might agree to outline his reasoning publicly. Maybe one day he might be asked regarding why the coach is walking away with a full payout, with no penalty clause in place. But Jason Wilcox seldom speaks publicly, and with very good reason. The real thinkers of this sport – individuals such as him – simply operate on a plane beyond our own mundane comprehension. Were he to speak, most likely all we would hear is a series of high-frequency signals and four-dimensional whirring. Wanting is not equivalent to being ready to comprehend it.

The INEOS chief reportedly suggested using the winger at right wing-back.
The club's co-owner reportedly proposed playing Bryan Mbeumo at right wing-back. Image: Getty Images

The Supreme Authority Behind Command

But of course, by focusing our attention on the sporting director we are obscuring the real power behind the club's current leadership. Jason Wilcox is, after all, simply carrying out the commands of his superior Sir Jim Ratcliffe, who privately has made very clear his preference for a four-man defense. According to reports, Ratcliffe has also proposed deploying the forward as a right wing-back. The owner is eager for the club to adopt data science and metrics. According to ESPN, in an executive meeting soon after his minority ownership, he declared that the team's approach of play “will be decided by this group”.

After all, Ratcliffe is an expert in this technical footballing stuff, leveraging his background in petrochemicals and sailing. Above all he is incredibly rich, and it is known, the wealthy are the best of us: more insightful, more wise, more tactically astute, fundamentally superior. Whom else would you trust to oversee an enlightened programme of cost-cutting, the building of a new stadium that looks a lot like an abstract design, the acquisition of Benjamin Sesko?

A New Football Order: Executives Over Coaches

This represents a shift we are increasingly seeing at the elite levels of the game. For decades, clubs foolishly delegated major sporting choices to subordinate staff such as coaches, scouts – players themselves. Maybe previously feasible for an up-and-coming, visionary coach with ideas and energy to go into a club and see their vision through to completion. Yet how many companies have such individuals set up? How many large-scale layoffs have they managed? Better by far to invest genuine authority where it belongs: the executive class, the open-necked shirt brigade, the guys with the jaw-dropping professional resumes. It is wiser to determine the tactics by the directors and hire someone who can tailor their methods accordingly. If managers were formerly chefs, they have become more akin to Deliveroo drivers: not really responsible for the product, but still ultimately answerable if it arrives cold or fails to meet standards.

Nowadays, their job is increasingly not about defining the vision and more about selling it: the receptionist on the front desk, the public face of an organisation they can do little to influence. A coach at Chelsea takes a squad of literal children into Europe and secures domestic cups, and essentially gets sacked for speaking out. Wilfried Nancy sees his reputation ruined while the people who hired him continue to make errors another day.

A Modern Corporate Game: Responsibility Only for the Few

And possibly in a small way this is simply neoliberalism in action: the elevation of a gilded overclass who can never be wrong, whose choices are always sacrosanct, whose mistakes can always be sacked away without justification. Hire the system coach only to fire them for using too much that system. Bring in the process guy and then bin them for taking excessive time. And most importantly be grateful; for your modest season ticket price rises, for the latest player acquisitions, for the fact that the grownups – regardless of their expertise – remain in control.

Chris Ellis
Chris Ellis

Lena Visser is a freelance writer and digital nomad exploring the intersection of technology and everyday life.